Background and Early Foundations
Notable Roles | - Founder & Group CEO, The Parentinc |
Key Recognition | - Built Southeast Asia’s largest parenting platform |
Born in 1983 in Singapore, Roshni Mahtani Cheung experienced a significant shift in her teenage years when her family faced financial hardship due to the Asian financial crisis. This period instilled in her a strong work ethic and resilience. She pursued studies in communications and marketing, working various jobs to support her education. Her early career in media and journalism, combined with personal experiences, inspired her to create a platform that would provide valuable resources and community support for parents across Asia.
Career Milestones and Impact
Year | Milestone |
|---|---|
2009 | Launched theAsianparent as a parenting blog while working in the U.S. |
2015 | Co-founded the Female Founders Network to support women entrepreneurs |
2018 | Launched Mama’s Choice, a halal-certified mother and baby product line |
2022 | Acquired Motherswork, expanding into premium mother and baby retail |
2024 | The Parentinc reaches 35 million monthly users across 13 countries |
- Monthly Active Users: 35 million across 13 countries
- App Store Rating: 4.9 stars
- Female Founders Network Members: 2,000+
- Mama’s Choice Product Line: Halal-certified, chemical-free
- Motherswork Stores: 2 in Singapore, 8 in China, 1 in Vietnam
Leadership Style and Influence
Roshni Mahtani Cheung’s leadership is characterized by empathy, innovation, and a commitment to social impact. She fosters a company culture that values integrity, curiosity, and ownership. By encouraging open communication and supporting her team’s growth, she has cultivated an environment where creativity and purpose drive success.
Legacy and Future Focus
Roshni aims to continue expanding The Parentinc’s reach, integrating more services and products to support parents. Her focus remains on empowering women, advocating for children’s welfare, and leveraging technology to create supportive communities for families.






